Panera Bread brews up monthly coffee subscription

Panera Bread is offering a hot deal for coffee lovers.

It’s estimated that Americans spend more than $1,000 on coffee annually. However, with Panera Bread’s coffee subscription program, that price could drop to $108 every year.

The service offers unlimited hot coffee, iced coffee and hot tea (with unlimited refills of the same beverage each day) for just $8.99 a month at participating cafés — any size, any flavor. (Cold brew iced coffee, espresso, cappuccino beverages, and other beverages are excluded from the offer.) Plus, you can redeem the perk once every two hours. 

You must be a member of its MyPanera rewards program to join. Then, the complementary cup is added to your account as a reward — just redeem it at checkout or online. To join the program, click here.

According to Panera Bread, the monthly program pays for itself in just four visits — based on the purchase of four 12-oz. cups of coffee. On the other side, if you took advantage of the benefits daily, it’s just under 30 cents a day for any size, any flavor of light roast, dark roast, hazelnut, decaf, iced coffee or hot tea.

The subscription program is an industry first, so it will be interesting to see what the service stirs up among Panera Bread’s competitors.

For more details, review the program’s FAQs.

NOTE: Not all locations offer the same national promotions. As a result, price and participation may vary. It’s always wise to call ahead for verification in your area. We strive to keep up with “limited-time offers,” but deals may end without notice.

There are seven Panera Bread locations in the Birmingham area:

PANERA BREAD- VESTAVIA HILLS, CITY CENTER
700 Montgomery Hwy Suite 112, Vestavia Hills, AL 35216
(205) 978-8910

PANERA BREAD-SUMMIT
 143 Summit Blvd, Birmingham, AL 35243
(205) 968-7585

PANERA BREAD-UNIVERSITY, HILL STUDENT CENTER
1400 University Blvd, Birmingham, AL 35233
(205) 421-4022

PANERA BREAD-LEE BRANCH FARMER’S MARKET
200 Doug Baker Blvd Suite 100, Birmingham, AL 35242
(205) 995-1962

PANERA BREAD- HOMESTEAD VILLAGE
5444 Patrick Way, Birmingham, AL 35235
 (205) 725-7410

PANERA BREAD-HOOVER, PATTON CREEK
1790 Riverchase Dr #104, Hoover, AL 35244
(205) 402-0023

PANERA BREAD- GARDENDALE
521 Fieldstown Rd #125, Gardendale, AL 35071
(205) 631-3491